Brand Building Video Content
Our team provides custom real estate content written for you.
You turn the content into a short-form video.
We edit the video, and publish it for you across all your social channels, YouTube, your blog, and more. Quickly growing your brand awareness.
Our team promotes your content with Facebook Ads to homeowners in your local market, driving engagement and growing relevant followers fast, even if you don’t have a large following.
Attract High-Quality Leads
Invite the leads come to you with our marketing funnel. Stay top of mind with your content, and convert them when they’re ready with offers they can’t ignore.
Then nuture your database with thoughtful automated email follow-up.
Take Over The Search Results
With our custom MLS/IDX enabled website and Google My Business optimizations, we’ll take over the search results and ensure you start ranking for high-traffic search terms.
Services You Can Sell Your Clients
Showcasing how you market listings is the best way to get more. Target prospective homeowners and boost traffic to your listings with our Facebook & Instagram ad strategy.
"Do It For You" Social Media Management
Only open social media when you have to. Let us manage your entire social media strategy.
Our team will publish your content, engage with your followers, and flag important comments/DMs that require your attention.
THE AMPLIFY PACKAGE
What You Get
3 data-driven video topics a week. Written for you.
Listing promotion services you can sell your clients.
Optimized social & GMB profiles.
A video editor.
A Facebook Ads expert.
A social media manager.
New leads from outside your sphere of influence.
Authority in your local market.
Frequently Asked Questions
I’m bad on camera, do we have to do video?
Since the rise of TikTok, all social platforms now prioritize video content. The algorithms push video over all other media formats because video keeps users engaged. Switching to our video-first strategy improves our clients social media reach by an average of over 600%. Even if you’re not comfortable on video yet, all our clients are provided training on how to record videos so they feel confident and less awkward. We’ll even supply you a care package of equipment to get you started (and committed).
How do I know you’ll produce results?
Unlike other agencies, we don’t lock you into our own technology. We build everything in your systems & accounts, so you own your data. To keep our clients informed, we provide weekly status update videos on the campaigns we’re running and their results.
What makes your agency different from the others in my DMs?
The spammy businesses in your DMs are designed to bring you leads in effort to collect a referral fee. Often resulting in stale leads and wasted time pursuing them because when you reach out they have no idea who you are. Our team is different because we operate as an extension of your team. Real people, building assets for your business, invested in your success.
What’s the commitment?
All of our clients commit to a 3-month agreement. Building a dedicated audience takes time! After the initial agreement the obligation is monthly. The average Lucas Digital client has worked with us for 12+ months.
Where do I find time to record weekly videos?
If we could record the videos for you we would (AI hasn’t got there yet). Don’t worry, we hand select video topics that we know people are interested in and easy to produce. With practice, each video should take you no longer than 5 minutes to record.
Why wouldn’t I hire a marketing manager instead?
Good question. Since we run the same winning strategies with every client, we’re able to implement things quickly, avoiding costly training and oversight that would be needed to manage an employee. Plus, we have access to historical data from our campaigns allowing us to focus on plays that work.
*Included with the “Amplify” package.
Included with Amplify
- SEO profile optimization
- Your active listings published to GMB
- Our team responds to reviews for you
- We setup custom software to help generate more reviews
- 5-star reviews published automatically to your social media
Included with amplify
Social Media Management
- Let us manage your social publishing, responding to comments, engaging with followers and more.
- Our team will flag important comments or DMs so you only have to open social media when you need to.
Included with amplify
- Edited listing tour video
- Facebook & Instagram post + story
- Facebook & Instagram boosted post
- Facebook Dynamic Ads
included with amplify
- Beautiful custom website with MLS/IDX integration
- Conversion tracking & optimization
- Your videos transcribed and published as blog posts
included with amplify
- CRM setup & implementation
- Thoughtful automated email follow-up
- Full-funnel marketing ad strategy ($500/m ad spend included)
Too many homeowners get burned by part-time agents and faceless brokerages.
Which is why now more than ever, homeowners need great agents to help them navigate this confusing market. But after establishing a foundation, most Realtors face two challenges with scaling their business further:
1. Too busy to take on any more listings
2. Difficulty gaining new business beyond their inner circle and referrals
That’s why I started Lucas Digital, to give Realtors the marketing services they need to grow, so they can focus on what they do best.